elements Brings in the Green with New Discover Wellness Campaign
Miami Beach, FL – 08/15/08 – Joining the growing ranks of companies who are bringing environmental topics to the forefront, elements announces the launch of the “Discover Wellness” green campaign. The fast-growing company places an emphasis on members with a healthy, balanced lifestyle. For this campaign, the company has created a theme of wellness throughout with stylish images of nature presented in a compelling format. The campaign also promotes an earth-friendly, “green” vibe as it encourages members to live healthier.
Working off the idea that healthy living cannot be accomplished without a healthy environment, elements’ new campaign promotes wellness and eco-consciousness through nature-centric and earth-friendly images to encourage members and prospects to eat healthier and get fit. These images will be used in new marketing pieces, in-club design, murals and club posters.
Emphasis on a healthier lifestyle from without and within will also be shown with member incentives, such as a gift of a free membership to BalanceD, the online diet portal, valued at $100, when members join elements. elements also aims to further the “green theme” by encouraging club owners to combine their new offers with local and community-based “green” initiatives and events.
