A Growing Industry. A Bright Future. Fitness industry facts and trends...

There is plenty of opportunity for success as an elements™ owner. The health club industry is experiencing the largest growth of its 40 year history. Over 100 million members are expected to join US Health Clubs by 2010, a 118% overall increase.

• 2005 US health club revenue exceeded $15 billion.
• Revenue in the health, fitness, and beauty industries totaled over $45 billion in 2005. (US only)
• Over 89% of US women have expressed dissatisfaction with their current physical appearance, and have expressed a desire to change.
• Slightly more women (53%) than men (47%) are health club members
• Only 12% of the US population is seeking their fitness needs inside of health clubs today.
• In the past 10 years, health club membership has grown by an average compound rate of 4.6%.
• To a significant extent, US health club membership remains "supply driven", meaning that each new club creates its own large coterie of first-time members. Currently, 46% of all members are first-time members (ASD)